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Hot Banana easily completes advanced eMarketing publication tasks in just 7 minutes, featuring a scenario where a marketing coordinator set up a mock marketing campaign.
Brussels, May 3, 2006 - Connexion Corporate Communications s.a., a prominent integrator of Web Content Management Software (WCM) and business-to-business communication agency, today announced that Hot Banana Software Inc., a leader in Web Content Management software for marketing, has won the 2006 "CMS Idol" competition held at the Gilbane Conference on Content Management Technologies, April 24-26, 2006 in San Francisco, California. The award recognizes the most innovative content management solution from a group of competitors who were demonstrating their best features.
Chris Adams, Hot Banana's CTO, faced off with the winning presentation featuring a scenario where a marketing coordinator set up a mock marketing campaign and easily completed the following 'typical' eMarketing tasks using Hot Banana software in just 7 minutes. He:
The 2006 "CMS Idol" competition was presided over by a panel of content management experts, playing the roles of the various judges in the popular TV show, American Idol, and the audience got to vote for the best solution.
"CMS Idol is an excellent opportunity for our conference attendees to get lively demonstrations from several offerings," said Frank Gilbane, CEO and Publisher, The Gilbane Group. "This is a fun forum where attendees choose the winner after seeing succinct, comparative presentations on the latest content management solutions." "It's no surprise to me that Hot Banana won the 2006 CMS Idol," says Scott Abel, Content Management Strategist, The Content Wrangler, Inc., who hosted the event as "Ryan".
"We're thrilled that Hot Banana's Active Marketing Web Content Management Suite got recognized by our peers, industry experts and end-users," says Stany van Gelder, Director, Connexion Corporate Communictions s.a.. "Hot Banana is clearly establishing itself as the industry leader and is opening up the category of Web Content Management For Marketing."

